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Over the next four years, both networks competed in content and image until they merged, taking on the name Televisa in 1973.In the merger deal, the owners of Telesistema had 75 percent of the stocks, while the owners of Televisión Independiente had the rest, which were sold to Telesistema later because of financial problems.In 1968, Telesistema's main competitor, Televisión Independiente de México (TIM), entered Mexico City with XHTM-TV Canal 8.At the time, both Telesistema and TIM (which was based in Monterrey) competed with another new station, XHDF-TV channel 13, which also started transmissions in 1968.This movement from media, enterprises and Mexicans is reflected in the buildings created with the money from this Marathon, named Centros de Rehabilitación Infantil (CRIT).It is said that sponsors use it as a way to deduce taxes as the Teletón takes place at the end of the fiscal year and therefore allows companies to deduce their donations before declaring their incomes.This event is important because it shows how Televisa and TV Azteca were involved in inciting and supporting the repression of the people of Atenco by the government in México.In México the mass media are not there to provide objective information, México is under the shadow of authoritative journalism, in which they are only there to endorse an agenda that is aligned with the government.

In México, 6 of every 10 Mexicans get informed of what is happening in the country via television, very few people read newspapers, and the access to internet and the programing pay television are limited to the middle and high classes.Media and political power in México have a symbiotic relationship where the economic elites that control the media (Televisa and TV Azteca) are privileged in exchange for their support for the policies and actions of the government.In México the mass media owners are likely to have access to high levels of the Mexican government.On September 7, 1970, 24 Horas debuted and became one of Mexico's most watched news programs.The host, journalist Jacobo Zabludovsky, anchored the program for almost three decades.

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